Neutralize. Brighten. Restore.

Meet the Royal Platinum Trio, your complete care ritual for maintaining luminous, ash-toned blonde, silver, or highlighted hair. This essential set includes Royal’s Platinum Shampoo, Platinum Conditioner, and Platinum Mask — a targeted trio that hydrates, strengthens, and neutralizes unwanted yellow or golden tones for a cool, radiant finish.

Infused with violet pigments and moisturizing actives, this collection helps preserve colour brilliance, reduce brassiness, and nourish chemically treated hair. It’s the perfect system for anyone looking to keep their hair soft, hydrated, and beautifully bright between salon visits.

Why you’ll love it

• Neutralizes yellow and golden tones for cooler, ashier results

• Hydrates and strengthens colour-treated and bleached hair

• Enhances shine while reducing frizz and dryness

• Restores softness and manageability

• Safe for daily or weekly use

Includes

• Platinum Shampoo (200 ml) – gently cleanses and tones blonde, silver, or highlighted hair.

• Platinum Conditioner (200 ml) – deeply moisturizes while maintaining tone balance.

• Platinum Mask (200 ml) – rich, reparative treatment that restores strength and neutralizes brassiness.

Made by Royal, a Québec-based company.

How to use

Apply the Platinum Shampoo to wet hair and gently massage into the scalp to create a lather. Leave on for 1–2 minutes to tone, then rinse thoroughly. Follow with Platinum Conditioner, applying from mid-lengths to ends. Leave on for 2–5 minutes before rinsing. For deeper nourishment, apply the Platinum Mask once or twice a week, leaving it on for 5–20 minutes before rinsing thoroughly.

Ingredients

Platinum Shampoo:
Aqua, Cocamidopropyl Betaine, Sodium Cocoamphoacetate, Lauryl Glucoside, Acrylates Copolymer, Parfum, Guar Hydroxypropyltrimonium Chloride, DMDM Hydantoin, Disodium EDTA, Citric Acid, Methylchloroisothiazolinone, Methylisothiazolinone, CI 60730, CI 16185, CI 19140, CI 15985, CI 42090.

Platinum Conditioner:
Water, Cetyl Alcohol, Steartrimonium Chloride, Amodimethicone, Cetrimonium Chloride, Trideceth-10, Cyclopentasiloxane, Dimethicone, Hydroxyethylcellulose, Parfum, Methylchloroisothiazolinone, Methylisothiazolinone, Argania Spinosa Kernel Oil, DMDM Hydantoin, Citric Acid, CI 60730, CI 16185, CI 19140, CI 15985, CI 42090.

Platinum Mask:
Water (Aqua), Cetearyl Alcohol, Steartrimonium Chloride, Behentrimonium Chloride, Stearamidopropyl Dimethylamine, Amodimethicone, Cetrimonium Chloride, Trideceth-10, Trimethylsiloxyphenyl Dimethicone, Cyclopentasiloxane, Dimethicone, Glycerin, Hydroxyethylcellulose, Parfum, Methylchloroisothiazolinone, Methylisothiazolinone, DMDM Hydantoin, Citric Acid, CI 60730, CI 16185, CI 19140, CI 15985, CI 42090.